In the age of greater accessibility to technology, designing a website has never been more critical to your brand. A website design represents your brand to your target audience, and it is often the first place they look for more information.
A growing number of people are taking the Do-It-Yourself (DIY) approach, through website development platforms with drag-and-drop systems like Wix or Weebly. Even without coding knowledge, the DIY approach on the mentioned platforms usually incurs less cost.
If that’s the case, why do so many brands still pay for a web design agency in Malaysia? Are you also considering between engaging a website developer or a DIY approach?
To help you make a better decision, we’ve listed the five benefits of hiring a professional web design agency in Malaysia, like ourselves:
Making A Great First Impression
First impression matters. Beyond just representing your brand, a website is also the first point of contact for your target audience. A website design that looks and feels like it was cobbled together haphazardly will definitely put visitors off.
When investing in a professional website design agency to handle your site, rest assured that you are paying for their skills and knowledge. You don’t have to worry about clashing colour schemes, cluttered toolbars or complicated navigation – an adept web design team knows how to avoid all this.
When using a website builder, the amount of customisation you can have is limited by your capabilities and the tools you have. That’s not the case when a proficient team of web developers are at the helm.
With a website design company, you can opt for a variety of layouts or even incorporate custom animations and features, giving you greater freedom to design a website to your specifications. The only limit, however, is how much you’re willing to spend – complex websites will cost more due to the extra work needed to produce them.
Greater customisation helps your website stand out from the crowd. Given the abundance of websites online right now, it pays to have one that does.
Building a website requires dedication and time. For those of us busy running a business, finding this time can be oh-so-difficult.
By outsourcing your website design to an external team, you can focus on the other things in your business such as acquiring leads and sales while a professional website is developed for you.
Complex websites may still take some time to produce, but it would definitely be a lot faster than were you to take on the development yourself.
Better Search Engine Optimisation (SEO)
SEO is the most important thing for websites since the invention of the Internet, by helping you rank higher on the various search engines. It helps your brand get noticed and brings traffic to your website amidst the huge volume of competitors out there.
Most web design agencies, like ourselves, are often practised in basic SEO application. As a result, we can often improve your website’s SEO and making it more search-friendly, based on the keywords your target audience will be searching.
Using a website design agency that incorporate SEO saves you from having to learn this complicated skill or splashing out on an SEO company afterwards. SEO is often much more effective when embedded into a website from the initial development. As such, it makes sense to choose a team that can handle this from the beginning.
One of the biggest disadvantages when it comes to building your website is that you’re on your own when it comes to tech support.
For many agencies, tech support is provided for a period of time after completion, whether you’re looking to make minor changes to your website or are experiencing problems. Having this support means that you can respond to these issues quickly and fix them before you start losing out on customers.
Ready to speak to a professional web design agency?
Did we touch on some of the pain points that you’ve experienced in trying to build a website for your brand? Get started on a website design that your business deserves by speaking to an accomplished web design agency in Malaysia today!