COVID-19, the topic dominating the headlines all around the world, has affected the lives of people all over the world, such as social distancing, quarantines, lockdowns and even the looming recession. As brands often tap on existing issues in their marketing plans, this coronavirus has definitely affected branding on some levels as well. It’s our …
Platforms like Instagram, Facebook and Twitter have become an integral part of our daily lives. Be it if you think you’re bored or you’re just truly bored (MCO, we know), it’s become an instinct for your fingers to hover over and click on the same 3 apps and pretend like we have a completely active …
5 Ways to Add Social Media Elements Into Your Website Design Read More »
To see the words psychology, web design and user experience may seem like a lot to take in at once; so let’s take it one at a time. Essentially, web design psychology refers to the ability to design a web page that resonates with a user’s feelings. On the other hand, User Experience (UX) encompasses …
Psychology of Web Design: 5 Tips to Improve User Experience Read More »
As the COVID-19 pandemic rages on, companies experience the impact first-hand and need to face this crisis head-on. But as the global widespread continues, brands are also stepping up their individual efforts to promote solidarity. From modifying logos to even slogans, some of the world’s biggest brands are riding on the wave to build meaningful …
6 Brands That Reinvented Their Brand Logos Amidst COVID-19 Read More »
BOO! Well, that’s not going to scare you but we thought this would be a great entrance into a scary topic (maybe not so much). You probably didn’t realise this, but horror movies are actually great teaching tools for creative campaigns. Much like any movie, there are a lot of behind-the-scenes and different elements working in …
Creative Campaigns: 5 Things You Can Learn From Horror Movies Read More »
Creative agency, digital marketing agency, media agency, advertising agency, branding agency — there’s no shortage of great marketing agencies in Malaysia and it can get quite confusing. If you’re looking to launch a campaign for your brand, you’re probably deciding between partnering with a creative agency or a digital marketing agency. While both agencies can …
5 Differences Between Creative Agency & Digital Marketing Agency Read More »
Be it a website, mobile application or even video games, User Experience (UX) can be applied to almost anything. Defined by the interaction between a user and a product or service, UX is all about making every interaction for the user count. UX designers in Malaysia go through various processes such as market research, crafting …
You wish for people to read the content on your website, but how you present the content matters just as much. Designing a website comes with a long list of considerations and the text in web design plays a huge role. We know by now that copywriting and design are two disciplines that can work …
In keeping up with the times, businesses have started to think about long-term sustainability. Sustainability can mean environmentally sustainable practices like e-receipts if you’re in the retail business or revamping your website or brand to stay relevant in this increasingly digital world. One of the ways to remain sustainable is for a shift towards undergoing …
3 Ways Going Digital Can Help Grow Your Business Read More »
